Using mobile marketing, or otherwise known as text message marketing, or also known as SMS marketing in your business is a wise decision. Today, most consumers are not as worried getting a text message on their phone. With the introduction of texting for appointments, clubs, airlines and more, most consumers are knowledgeable and react quickly when a text message is received.
So, how can your business take advantage of text message marketing? Let’s look at a few text marketing examples
You own a plumbing or other service-related business - You can send your prospects a special offer when they come to your website enticing them to use you over your competitors
You own a retail store- Starting a text message loyalty program is a no brainer. all retail locations depend on people coming into your location, so why not reward them for coming in with a loyalty program? With no key fobs, cards, or stamps to manage, you will wonder why you have not started your loyalty program sooner
You have a vendor booth setup - When you are setting up a booth for your business, you should migrate to the next generation of fishbowl - with text to win. When someone comes to your booth, you can now have them enter their mobile number for a chance to win something at the end of the day or event. The system can even then ask for additional information, such as name, email and more.
So, text message marketing has a thousand applications, and we can help your business to determine which one is best for you. According to the Mobile Marketing Association, The reasons like open rates above 90% and that most messages are read within 90 seconds as well as the ability for your clients to send messages back to you are some of the best reason to choose Baytech Mobile as you mobile marketing software.
We also offer sms solutions for Real Estate (QR Codes tied to info messages), service canvassing or telemarketing ( use our kiosk to data capture), and even concert and event promoters who want to build large lists of dedicated fans and more.
You can also send the emails you collect to your email provider automatically, so when they opt in for text messages you can also email them after they give you the permissions. This is a great way for any business to grow their email and their mobile marketing lists at the same time.
The use of text message marketing is only getting started, and your business can capitalize on it right away. Its affordable effective and fun to setup and use. Your customers will love it nd you will see additional revenues, so it’s a true win-win scenario.
Jim Beck, the President of Baytech Mobile has been programming websites and sending digital marketing messages for over 20 years. He works with clients to help them engage the mobile consumer through mobile and text message marketing solutions and strategies. He loves to help others implement mobile marketing into their businesses He hopes you enjoy this mobile marketing blog as much as he does writing it!